CL (left) and Angelina Jolie (right) are examples of celebrities with "high" visual weight. Their makeup in these photos enhances their most prominent feature — their eyes — to achieve balance.

Contrast and similarity are both two approaches to showing relationships between a page’s elements — which saves a lot of time and user effort since it’s done visually.

From finding your contrast to determining your 'visual weight', the make-up world feels more complex than ever. But it shouldn't be, says one beauty editor. By Medina Azaldin Published: 22 ...