Data collection experts need to evolve if they want to stay at the forefront of the industry. In 2023, this is going to require a nuanced and respectful strategy that focuses on first-party data.

By acknowledging the challenges and implementing these strategies, organizations can optimize their investigative workflows and leverage the power of remote data collection.

Strategies like phasing the collection, prioritizing high-value data sources, and using generative AI and/or predictive coding help to streamline the process and control costs.

That’s why having a mature observability strategy isn’t just nice to have anymore; in today's increasingly margin-obsessed world, it’s a necessity. 1. Breaking Down Data Silos Observability ...

How customer data collection strategies are evolving in a CX-first era. Marketers care about what data they collect and what they do with it.

Authors say this new cancer data collection strategy is designed to work in concert with the Pan-Canadian Health Data Strategy (pCHDS), which was compiled by the Public Health Agency of Canada in ...

Shifting to a first-party data collection strategy won't come easy, but it's the right move for marketers to make now. Digital marketers have done their best to keep up with changes in privacy and ...

The key to a solid data strategy is two-fold: people and culture breaking down silos, and getting the technological data flow and availability right. Subscribe to the Daily newsletter.

The next step is jumping on what Bitticks called "data hygiene" from the start of a data collection strategy. "Make sure customer profiles aren't duplicated, and define consistent fields (e.g., ...

What makes the calculation process complicated is data points and attribution of monetary value in customer journeys. The proliferation of marketing solutions related to data collection ...

Authors say this new cancer data collection strategy is designed to work in concert with the Pan-Canadian Health Data Strategy (pCHDS), which was compiled by the Public Health Agency of Canada in ...