The most successful types of content are ones that actually help people; they provide value. The obvious choices are how-to and tutorial posts, but don’t feel limited by these categories.

Ultimately, writing a blog post should accomplish that for your business (or your client’s business). On top of that, a good blog post written for SEO should pull in ideal traffic from search ...

Five Characteristics of Persuasive Blog Posts There are countless books and papers on how to write more persuasively, but I'm going to share the characteristics I've found most effective based on 30 ...

Write with short sentences and paragraphs if you want people to really read your blog. 9. A Keyword Strategy It’s essential to have keywords in mind for your blogs.

But to write a powerful blog post, you have to remember to be yourself. Often, when we start, we can tend to project ourselves into what we believe people want to read.