Increase your chances of being included in the Google’s Local Pack by learning the 25 local search ranking signals you need to optimize for.

Many small business owners know that they need to invest in local search engine optimization (SEO), but most have no idea how it works -- So columnist Greg Gifford came up with this simple ...

Here’s an example to help make things a bit clearer. ... If you run a local search, you’ll notice that each business in the Google 3-Pack includes a plethora of positive reviews. Here’s an example: ...

For example, the top-ranked result, The Cobble Hill Cleaners and Laundry, is the same in both cases. However, the second result from ChatGPT, Bridgestone Cleaners, is listed at rank position 14 on ...

As reported by Social Media Today, “72% of consumers who search for local businesses end up visiting stores within five miles.” And nearly 80% of local mobile searches lead to an in-store ...

An example of local search with search call to action and cross icons. Within the auto-complete, the results can include titles, iconography and category tags to provide more information about the ...

It’s important to realize that ranking on a local search (in any capacity) is no overnight job. Local SEO is extremely competitive and when it comes to any sort of SEO strategy, there is one thing to ...

Breaks down the evolution from Local 1.0 to Local 3.0. Explore how AI is transforming the future of local search and what it means for marketers, brands, and businesses in 2025.

For example, search engines will recognize “Search Engine Journal” and “search engine journal” as the same name. As Whitespark states it, “put a little trust in the algorithm.” Develop ...

5. Personalize SEO With AI Optimization. Since users are increasingly leveraging AI for search, a best practice businesses can use to improve local search rankings this year is AI optimization.