Quantitative research uses surveys, experiments, or pre-existing data to gather information. The goal is to collect enough structured and standardized data so you can confidently generalize the ...

News: Staying informed is the cornerstone of qualitative fundamental analysis. Always double-check your sources, but collect the data yourself whenever possible.

Qualitative risk analysis can help identify potential project risks. Here's how to make one. ... Data analysis involves risk probability (likelihood) and impact, as seen above.

Communications metrics are a controversial subject, especially when it comes to the quantitative vs. qualitative debate. The media ecosystem is constantly evolving, and comms professionals don’t ...

John Willis discusses how Computer Assisted Qualitative Data Analysis (CAQDA) and a QDA approach can be used to analyze group, individual, and leadership interviews to better understand Digital ...

The quantitative techniques that we explored in this post do not completely replace a traditional approach to qualitative research with focus group data. Using a quantitative approach, however, can ...

“The power of deep data analysis can transform an industry overnight,” McKenzie said. Is Data Analytics a Good Career? The increased importance of data analytics lends itself to greater demand for ...

BOSTON--(BUSINESS WIRE)--QSR International, the leading developer of qualitative data analysis (QDA) software, today announced the launch of the new NVivo, the latest version of its popular ...