HTML (Hypertext Markup Language) is the foundation of every website on the internet. In this 100-second explainer, learn the ...

Learn how to use HTML tags to structure web pages, improve SEO, and create better user experiences. HTML tags are the backbone of SEO that’s overlooked by many digital marketing professionals.

HTML structure 100% still matters for accessibility. Accessibility is not a direct ranking factor, though, so it’s a bit outside the scope of this article.