The question asked was about how to choose structured data and what the effect of it would be. Mueller says it’s not so much about what structured data matches a page.

Many search engines rely on structured data to enhance user experiences – and this trend will likely intensify in 2025. For this reason, structured data is no longer a “nice-to-have” but an ...

The structured data landscape has undergone significant transformation in 2024, driven by the rise of AI-powered search, the growing importance of machine-readable content, and the need to ground ...