Tulane University and the University of Chicago researchers have conducted research demonstrating that user search habits and the relevance‑based optimization of search engines contribute to the ...

Google's John Mueller advises using semantic HTML. Though not a ranking factor, it helps search engines understand content and boosts accessibility.

We’ve outsourced our confirmation biases to search engines Forcing the use of general search terms can help people change their minds.

A start-up called Perplexity shows what’s possible for a search engine built from scratch with artificial intelligence.

Google created a new search engine for finding 3D objects to use in apps with virtual and augmented reality capabilities.