Google's open-source Meridian helps marketers build better models, understand lift by channel and finally bring sanity to ...

Key Takeaways Top data analytics books offer insights for both beginners and seasoned professionals.These reads cover ...

MBA by understanding the importance of incomplete stories, human behavior, culture, agility, tech fluency, and reputation.

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Unlock deeper analytical capabilities by integrating BQL, Bloomberg's most advanced data API, with Python via the BQL Object Model. This session will feature practical demonstrations ...

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Search Engine Land » PPC » Using ChatGPT’s Advanced Data Analysis feature for PPC Share Explore real-world examples of how to use the feature to speed up PPC data processing and visualization ...