The analyst firm identifies data collection, customer profile unification, integrations and segmentation as among the key features of a CDP ...

Learn how AI-powered tools are transforming customer insights, boosting retention and demanding better data ethics.

A federal jury found on Friday that Meta violated the California Invasion of Privacy Act, the state's wiretap law, by collecting data from a period-tracker app without user consent.

Master data management, data governance, and customer data integration (CDI) news, analysis, trends, and research from Database Trends and Applications.

Many businesses collect data for multifold purposes. Here's how to know what they're doing with your personal data and whether it is secure.

Payment companies have sought an exemption from Digital Personal Data Protection (DPDP) Act provisions that require user consent for each transaction. The mandate will lead to a rise in cost and ...