The analyst firm identifies data collection, customer profile unification, integrations and segmentation as among the key features of a CDP ...

Learn how AI-powered tools are transforming customer insights, boosting retention and demanding better data ethics.

Master data management, data governance, and customer data integration (CDI) news, analysis, trends, and research from Database Trends and Applications.

The FTC has alleged that GM used its OnStar system to collect driving data from owners and sold it to third parties without consent. Here's what happened.

Many businesses collect data for multifold purposes. Here's how to know what they're doing with your personal data and whether it is secure.

Krohne, the manufacturer of instrumentation and measurement tools, is expanding its production for the data center market. The company will develop more magnetic flow meters (magmeters) for data ...

The Government Is Using the Most Vulnerable People to Test Facial Recognition Software Our research shows that any one of us might end up helping the facial recognition industry, perhaps during ...

Mastercard is building a new solar facility to power its data center in O'Fallon, Missouri. Construction began on the 40-acre project next to the St. Louis campus this spring.

AI companies would be barred by federal law from using copyrighted material or personal data to train language models in new legislation introduced Monday by Sens. Josh Hawley, a Republican from ...

During a project called "Skippy," tutors recorded themselves making facial expressions. It would help "give Grok a face," one engineer said.