Netflix's distribution deal with TF1 will be an "an opportunity to learn" and use new livestreaming and ad tech, Co-CEO Greg ...

Proposals by Robert F. Kennedy Jr. and Bernie Sanders range from more disclosures in commercials to an outright ban.

While some industry observers may ask why Upfront Week persists, one thing is for certain: NBCUniversal likely has no plans ...

As marketers rely on ChatGPT, Claude, and Gemini for campaign strategy, radio is being erased from large language models' ad ...

Congress passed the Trump administration’s proposal to cancel federal funding previously allocated for public media, which ...

The Senate just voted to cut off funds for the Corporation for Public Broadcasting. What should NPR and PBS do next?

Congress voted to claw back federal funding to public media. Some of those hit hardest include community radio stations in ...

Traditional Broadcast Advertising Model. Traditional broadcast advertising refers to commercials that air to the public on the radio or television. Businesses buy space on broadcast mediums, such ...

Audacy is calling for changes to marketing mix models that undervalue radio’s ROI, citing flaws in data structure and ...

The so-called Rescissions Bill strips all the money from public media, like the Public Broadcasting Service and National ...

Odd equipment, sometimes misguided marketing decisions, and a few big wins—this was the 1980s.

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